Chevolution
Chevolution
| 01 April 2008 (USA)
Chevolution Trailers

Examines the history and legacy of the photo Guerrillero Heroico taken by famous Cuban photographer Alberto Díaz Gutiérrez. This image has thrived for the decades since Che Guevara's death and has evolved into an iconic image, which represents a multitude of ideals. The documentary film explores the story of how the photo came to be, its adoption of multiple interpretations and meanings, as well as the commercialization of the image of Ernesto "Che" Guevara.

Reviews
Protraph Lack of good storyline.
Fairaher The film makes a home in your brain and the only cure is to see it again.
Doomtomylo a film so unique, intoxicating and bizarre that it not only demands another viewing, but is also forgivable as a satirical comedy where the jokes eventually take the back seat.
Deanna There are moments in this movie where the great movie it could've been peek out... They're fleeting, here, but they're worth savoring, and they happen often enough to make it worth your while.
Dalbert Pringle And, what does the image of "Che" mean to you? Believe it, or not - This one, single, iconic image of Argentinian revolutionary, Ernesto "Che" Guevara (which was taken by fashion photographer, Alberto Korda in 1960) has become (sometimes illegally) one of the most reproduced likenesses in modern-day history.Through archival footage, interviews, and informative narration - The viewer learns everything there is to know (who, what, when, where, why and how) that directly relates to this particular photograph of "Che" (who, at 39, was assassinated in 1967) which has clearly become such a vastly recognizable image like no other.